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How to Find Product Market Fit – Peter Reinhardt


Excerpt from: IMPACT Blog – What is Product/Market Fit? (& 5 Steps to Finding It)

One of the biggest challenges in growing your business is finding product/market fit.

In addition to transforming the way you market your product or service, finding product/market fit completely changes (and improves) the product development process.

With good product/market fit, you offer a product that you know your customers want, ultimately, making it extremely easy to convince them to buy it. But like with anything, without a thorough understanding of product/market fit, you’re basically guessing.



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