Home Internet Economy Television doesn’t deliver the reach it used to.

Television doesn’t deliver the reach it used to.

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Source: Gigaom Research

Television ad spending crossed $75 billion in 2013. The core business model is in flux. As audience ratings shrink and viewers become fragmented across second and third screens television’s core deficiency of being inefficient is called to attention.

Travis Cross Artist and Entrepreneur. Founder of not.tv

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