Cathy Hubbell

Cathy Hubbell

Cathy is a writer and the production co-ordinator for She is one of the founding members of notTV. Cathy also enjoys meditation and a good book.

Don’t Worry by Playing for Change

Uploaded on 21 Jan 2009 From the award-winning documentary, “Playing For Change: Peace Through Music”, comes an incredible track written by Pierre Minetti performed by musicians around the world adding their part to the song as it traveled the globe. “Don’t Worry” is the follow up to the classic “Stand By Me” and the second […]

Branded Content and Programmatic Are the Future of Online Ads

Everything else is going to disappear. A Streaming Media East panel looks at what will succeed and what’s already lost in online video advertising. Creating work that people will pay attention to requires an entire team of people, according to the panelists in “The Future of Branded Content,” a panel held at the recent Streaming […]

Netflix Is the #3 Broadcaster in the U.S., Will Be #1 in 2016

While Netflix has been the biggest name is SVOD since its online debut, its momentum will soon make it the country’s biggest broadcaster. The subscription video-on-demand service Netflix is now the third biggest broadcaster in the U.S. That’s according to data released today by online video advertising company Alphonso. With Netflix’s current growth rate and […]

CRTC Talk about the Transformation of Television

Montebello, Quebec May 8, 2015 Jean-Pierre Blais, Chairman Canadian Radio-television and Telecommunications Commission Here are some interesting excerpts from this talk about the issues that matter to us and are defining the future of the television industry. The time to change and innovate has come. Your advantageous position is your springboard to the future. As […]

NAB 2015 Keynote: Google Sends Greetings From ‘Valleywood’

Our entertainment now comes from “Valleywood,” which, as Rany Ng, Google’s director of product management for video advertising, explained in her NAB keynote address, is the merger of Hollywood and Silicon Valley. Valleywood means change: change in how people view content (including new options such as binge watching) and change in how advertisers reach those […]

The State of Video App Development 2015

There’s a digital land grab underway for real estate on mobile phones, set-top boxes, and game consoles.  Here are some excerpts from an interesting article ( Step One: The Audience There might be a perception you can publish once and run anywhere, but that’s not the case when it comes to user experience, analytics, monetization, […]

HBO To Netflix: Bring It On

HBO is releasing its new streaming platform called “HBO Now”. And it’s expected to create a ripple in the online landscape of (as the article describes) “media vehicles like Amazon, Hulu, Netflix, and a slew of new online streaming services.” Here’s an interesting excerpt from the article: Netflix is the peskiest of these, the only […]